E-mail marketing is the fastest and most cost-effective way to reach the most people in the shortest amount of time and given the growing pressure to deliver ROI, more and more marketers are looking to email to deliver this.
Each of the email newsletters highlighted here is designed to keep the busy business professional up-to-speed with industry news and hot topics. The newsletters, each of which has four prominent advertising slots, offer advertisers:
Speed of delivery: your message could be delivered to thousands of desktops within minutes
of broadcast
A targeted audience: each newsletter is written for, and delivered to, a specific target audience
Metrics to help prove ROI: you will have access to a range of metrics to help you measure the effectiveness of your campaign
Lead generation: maximise your leads with an attention-grabbing offer and a direct link to your
own website.
For more information about how email newsletters can work for you, call Kelly McAlpin on 020 8652 8158 or email kelly.mcalpin@rbi.co.uk
| E-newsletters | Frequency Availability: | Circulation: |
|---|---|---|
| FWi News Round Up | Weekly (Friday) | 25,000 |
| FWi Arable | Weekly (Monday) | 7,500 |
| FWi Livestock | Weekly | 4,000 |
| FWi Machinery | Fortnightly | 2,800 |
| FWi Poultry | Fortnightly | 500 |
| E-newsletters | Frequency Availability: | Circulation: |
|---|---|---|
| Airline Business | Monthly | 12,800 |
| Flight International | Weekly (Tuesday) | 15,640 |
| Flight Unmanned | Every-two-weeks (Monday) | 12,270 |
| Flight Insight Aircraft finance | Every-two-weeks (Thursday) | 6,700 |
| Flight Insight Airline maintenance | Every-two-weeks (Wednesday) | 5,200 |
| Flight Insight Network planning | Every-two-weeks (Thursday) | 4,550 |
| E-newsletters | Frequency Availability: | Circulation: |
|---|---|---|
| CatererSearch Newswire | Twice Weekly (Monday & Wednesday) | 56,000 |
| The Friday Wrap | Weekly (Friday) | |
| Inside Food | (Monthly) | |
| Inside Kitchens | (Monthly) | |
| Inside Beverages | (Quarterly) |
| E-newsletters | Frequency Availability: | Circulation: |
|---|---|---|
| ICIS Chemical Business global e-newsletter |
Weekly (Tuesday) | 8,213 |
| ICIS pricing and news Reporter |
Monthly | 9,802 |
| Asian Chemical Connections | Monthly | 14,188 |
| CEO Opinion | Monthly | 102,069 |
| Chemical Logistics | Monthly | 3,457 |
| India and US Fine & Pharmaceutical Chemicals |
Monthly | 14,487 |
| E-newsletters | Frequency Availability: | Circulation: |
|---|---|---|
| Contract Journal eNewsletter | Weekly (Thursday) | 16,000 |
| Construction Product Update | Fortnightly (Monday) | 20,000 |
| E-newsletters | Frequency Availability: | Circulation: |
|---|---|---|
| Personnel Today.com Direct | Weekly (Wednesday) | 80,000 |
| Training & Coaching Today Direct | Monthly | 33,000 |
| Occupational Health Direct | Monthly | 12,500 |
| Employers’ Law Direct | Monthly | 20,000 |
| E-newsletter | Frequency Availability: | Circulation: |
|---|---|---|
| Optician Direct | Fortnightly | 7,000 |
| E-newsletter | Frequency Availability: | Circulation: |
|---|---|---|
| RoadTransport.com Direct | Weekly | 7,000 |
| E-newsletters | Frequency Availability: | Circulation: |
|---|---|---|
| Community Care Snapshot | Weekly (Tuesday) | 43,000 |
| Children & Families Snapshot | Weekly (Thursday) | 16,000 |
| E-newsletters | Frequency Availability: | Circulation: |
|---|---|---|
| Travel Weekly E-News | Weekly (Thursday) | 16,000 |
| Travolution | Twice Weekly (Tuesday & Thursday) | 13,180 |